It has taken Energica just 8 weeks of 2020 to match total 2019 sales
Energica reveals it has taken as many orders for its new Ego and Eva models in just eight weeks of 2020 than it sold during the entirety of 2019
The Energica Motor Company has announced it has taken less than two months for the company to collect as many orders for its updated range of electric motorcycles as it sold during the entirety of 2019.
The Italian firm is one of the more established purveyors electric motorcycles, so much so that it used the 2019 EICMA show in Milan to reveal its second generation Ego Sportsbike and Eva naked just as other manufacturers are still discussing how to enter the market for the first time.
With a 60% more potent battery generating 21.5kW – much larger than the equivalent Harley-Davidson LiveWire and Zero SR/F – Energica is boasting a range of up to 249 miles in the city and quicker acceleration times.
Opening the order books at the show, Energica revealed in January it had already racked up 40% of its entire 2019 sales in that month. It has now revealed – before the conclusion of February 2020 – that it has already surpassed that figure in pre-sales with more than ten months of the year remaining bringing in 2.3M in turnover.
In addition to updating its range, Energica is benefitting from the exposure brought about by its participation in the MotoE World Cup, which heads into its second season on the MotoGP World Championship support package.
“With the launch of the new MY2020 range, which improves both driving range and power while reducing the weight, our bike gave an answer to the market needs as shown by the order backlog, which in less than eight weeks has reached the numbers of the whole 2019 year,” Livia Cevolini, Energica Motor Company CEO.
“In order to satisfy the customer requests and shorten delivery times – which are now expected within the end of April 2020 – we are increasing our internal production capacity also thanks the strong support from our network of partners.
“Unlike some years ago, our sector is finally ready to get a centre role inside the whole electric automotive world, in which we brought a Made in Italy product with top-tier performance and elegant design.
“Our commitment to innovation never stops; as single manufacturer of the MotoE World Cup we will continue to implement the improvements coming from our racing experience on every road-going model.”
Looking forward, Energica says the effects of its partnership with Dell’Orto will begin to become clearer as it moves into the development of small and mid-size motorcycles.
