It seems a global revival on the Norton brand is on the horizon, as the former British firm prepare to launch in the Indian motorcycle market.
Jim Farley is said to own a few classic Harley-Davidson motorcycles, and is now stepping up to board level to prepare for an electric future with the American manufacturer.
Despite news to the contrary, Royal Enfield will continue selling motorcycles in Vietnam, as they seek to appoint a new distributor for the Vietnamese market.
Interesting video discussing the recent downturn in motorcycle sales, looking at the role of millennials. What do you think are the main reasons people are buying fewer bikes? Does this guy have a point?