Royal Enfield Hits All-time Sales High in 2024
Royal Enfield has confirmed an increase of 31 per cent in its motorcycles sales compared to the same time period last year
2024 has been a year where Royal Enfield has introduced several new models including the Guerilla 450 and most recently the Bear 650 to name a few.
As a result of its continued efforts to bring new models to the market - watch this space as another new model will be unveiled this week and we will have everything you need to know about it - Royal Enfield has built on an impressive 2023 by blowing its motorcycle sales’ numbers out of the water.
Royal Enfield has confirmed a monthly sales total of 110,574 motorcycles in October 2024, making this year its most successful for monthly sales figures, which is an increase of 31 per cent compared to October 2023.
84,435 motorcycles were sold during the same month in the previous financial year, while Royal Enfield exported 8,688 motorcycles during the month compared to 3,477 during the same period last year.
As part of the brand’s growth, Royal Enfield touched down in Bangladesh for the first time with a manufacturing unit and flagship showroom in the country.
As mentioned above, the Bear 650 was recently unveiled and we did a review on it which can be found here. The Bear 650 is Royal Enfield’s new all-purpose scrambler motorcycle and shares a lot of DNA with the Interceptor 650.
Speaking about the incredible year it has had, Royal Enfield CEO B. Govindarajan said: “The month of October has been truly remarkable for Royal Enfield, we have broken records with a whopping 100,000+ sales in a single month! This is our biggest and milestone festive season sale and surpasses all our previous sales performance records.
“Last month we announced our debut in the Bangladesh market and the response from the riding community has been incredible. All our new and existing motorcycles have continued to perform well and we are confident that with our upcoming launches we will be able to sustain this growth momentum.
“As we soon unfold our next chapter of sustainable mobility, we are excited to shape the future of motorcycling while remaining committed to delivering the essence of pure riding experiences.”
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After graduating with a sports journalism degree, Robert joined Crash.net to lead the WorldSBK coverage in 2021, while also providing MotoGP coverage. Fulfilling that role for over three years, Robert was able to put his knowledge about all things racing to the test.
